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Both CPA marketing and Clickbank marketing offers great opportunities for affiliate marketers to earn money online. While Clickbank is your classic pay per sale affiliate network, CPA offers a path of less resistance. In most cases no sale is required for you to earn money. Simply getting a visitor to submit their zip code can earn you a buck or two.
There is definitely room to use both of these in your marketing efforts. However, it might be wise to start with only one. Here then is a quick summary of CPA marketing vs. Clickbank marketing to help you make a decision.
Clickbank Marketing Pros
- Easy to join
- Big missions
- Wide range of products
- Most products are not country specific
- Can be promoted with free and paid traffic sources
Clickbank Marketing Cons
- Pay per sale only
- Affiliate system can be cheated fairly easily
CPA Marketing Pros
- No sale needed to earn money
- Huge payouts possible for simply getting people to fill out a form
- Big variety of products and action types available
- Can be promoted with both free and paid traffic sources
CPA Marketing Cons
- Can be difficult for newcomers to get accepted by CPA directories
- Google has started cracking down on many CPA offers, so you have to choose wisely
- Many of the best CPA offers are only available to the US market
While there is no clear winner, Clickbank is undecidedly the easiest way to get started for newcomers due to the fact that it is so easy to open an account.
Your major challenge with CPA marketing may actually be the process of joining a network. CPA networks are very wary of accepting new, inexperienced affiliates. You can also be sure that your account will be deactivated if you are not active for a period of time. These guys have no time for tire kickers.
Most importantly, get started. Both Clickbank and CPA can make you lots of money. Do not take forever to choose between the two. Take one and run with it.
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Source by Sarah Celeste
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